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Brands who RESHAPE today will REINVENT tomorrow

In a world where change is the only constant, companies have a unique opportunity to lead the way by embracing it. No matter what changes your business is experiencing, the right mindset can transform them into opportunities for innovation and growth. By fully embracing change and reshaping themselves, brands can shake up their markets and establish themselves as the leaders of tomorrow.

Our Services to Reshape Your Business

Reshape Your North Star

Transform your industry, outperform the market with Reshape. Let us be your compass and together, we'll reshape your North Star for leading your industry.Our experts closely analyze your company's strengths and weaknesses, develop a strategic plan, and guide you towards exceeding your goals. Whether you're a startup or established business, we help you navigate the fast-paced business world to achieve long-term success. 

Reshape Your Brand DNA & Purpose

We offer a comprehensive service to help you reshape your brand strategy and breathe new life into your brand. Our team of experts will work with you to define your brand DNA and purpose, ensuring that your brand is aligned with your values and mission. We understand that launching a new idea or re-energizing an existing brand can be a daunting task, but we're here to guide you every step of the way. Our approach is designed to keep your brand fresh, relevant, and unstoppable, ensuring that it captures the hearts and minds of your target audience. Don't let your brand fade into the past - let us help you reshape it for the future.

Reshape Your Growth 

We carefully examine all aspects of your business, including innovation, digital presence, technology, business models, and international market expansion. By doing so, we can identify areas for improvement and develop customized strategies to optimize your growth potential.Our team of experts will guide you through the process of streamlining operations, adopting cutting-edge technologies, and expanding into new markets to achieve sustainable success.

Our Approach

Our approach to reshaping your business growth involves the following steps:
  1. Assess: Understand your current internal and external status.

  2. Look ahead: Analyse the past and future decades to define your north star and identify opportunities for growth.

  3. Strategy: Define where to play and how to win choices.

  4. Streamline: Define and streamline priorities and make choices about what not to do.

  5. Reshape: Refine the pillars of your business to align with your growth strategy.

  6. Deep dive: Analyze each aligned reshaping opportunity and define short, mid, and long-term goals.

  7. Define plan: Create a 90-day plan with key performance indicators (KPIs).

  8. Drive change & Build capabilities: Build or bring necessary capabilities for breakthrough execution and work with your team to drive change and adaptation.

Our track record working with leading companies

RESHAPE MANIFESTO

We know how painful transformation can be inside out. We understand the agony that comes with change, and we vow to be your trusty companion every step of the way. Our team will be your visionary ally, providing hands-on guidance as we work together to reach your ultimate destination - your North Star. Our five strategic interconnected services offer a 360-degree approach to embrace the change and reshape your brand and organization inside out.

5 PILLARS OF RESHAPER BRANDS

Customer Led and Purpose Driven

Continuously Innovates - Narrative Based and Design Led

Digitally Native & Technology Enabled

Force for Good and Force for Growth

Agile Organization Operating with Growth Mindset 

Our Network

Our team is a diverse tapestry of skilled individuals, including Fortune 500 executives, growth hackers, start-up founders, hustlers, technologists, and artists. We can help you reshape your business and achieve your goals, whether it's accelerating growth, pivoting your strategy, or building a dynamic team. Let us be your partners in success and take your business to the next level.

EXAMPLES OF OUR PROJECTS

Leading Winter Sports Brand

We helped our client reshape their short-term and long-term D2C strategy by developing a detailed plan that focused on customer acquisition, conversion, retention, and loyalty. To ensure success, we aligned interventions on brand building, marketing operations, long-term innovation/business model, new market expansion, and organization structure across the globe. Our efforts resulted in a successful D2C strategy and a strong foundation for continued growth.

Fortune 500 Company

We successfully reshaped our client's Global Digital E-Commerce and D2C Strategy and Implementation Plan with a strong emphasis on marketing, commercial operations, customer management, and enhancing the global team's capability. Our efforts resulted in a comprehensive and effective strategy that helped the client achieve their goals and improve their overall performance.

Leading Global Airline

We reshaped our client's business model to shift their focus from selling standardized seats to offering immersive travel experiences. We achieved this transformation by developing a fresh strategy, innovative business model, and digital monetization plan. Additionally, we revamped their marketing and IT organizational structure to optimize performance and drive success.

Global Lifestyle Brand

We reshaped  our client's China Expansion strategy by designing a dedicated organization structure and introducing innovative solutions to improve each retailer's shopper profile. Our in-house marketing and media model, seamless omni-channel experience, social-based communication model, and big data-based innovation strategy helped the company enhance its competitiveness in the Chinese market, resulting in a successful expansion.

Managing Director

Dilhan

Durak Mocan

Co-Founder

Sinan

Yüksel

Co-Founder

Isikcan

Aysev

Our Founders.

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